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Post by y545uu on Jan 28, 2024 3:47:13 GMT
Protecting the ecosystem, raising awareness of the importance of caring for it and working for the inclusion of people in society and in the work environment have marked the sustainability strategy of Cofidis in 2023 , a financial entity specialized in granting consumer credit and financing. from projects to individuals. To contribute to its goal of reducing its carbon footprint by 30% in 2023, the company has continued to mobilize its more than 900 collaborators in Spain through the Telegram Database LikeMyPlanet program. Within the framework of this initiative, Cofidis continued to promote the “Respira Vida” project in response to the promise of planting a tree for each loan contracted. In 2023, the forest has exceeded the goal of 100,000 planted units, reaching more than 150,000 trees that occupy an area of 52 hectares, the equivalent of 72 football fields, and represent the reduction of 6,252 tons of CO2. Precisely, supporting Paralympic sport is one of the main axes of the company's social strategy, which has maintained a sponsorship commitment with the Spanish Paralympic Team since 2011. With the aim of highlighting the greatness and achievements of these athletes, the company launched the “Auténticos Referentes” campaign starring athletes Sarai Gascón and Desirée Vila, which managed to connect the audience with these athletes and their incredible story.
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